UnoPim

BAROQUE: Pakistan’s Luxury Fashion Brand Enhances Catalog Efficiency via UnoPIM

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Project Snapshot

Merchant Story: BAROQUE

BAROQUE is a Pakistan-based fashion brand recognized for its high-quality fabrics, elegant womenswear, and premium craftsmanship.

Founded under Bilal Textile, the brand blends traditional artistry with modern fashion to create clothing.

BAROQUE emphasizes quality and innovation, offering seasonal fabrics like Swiss, Khaddar, Lawn, and Velvet.

With over thirty years experience, BAROQUE remains a trusted name in Pakistan’s fashion industry.

UnoPIM is an AI Powered content generation (PIM) system designed for efficient content & catalog management.

This case study showcases how BAROQUE leveraged UnoPIM to optimize product management and improve catalog accuracy.

BAROQUE’s Challenge: Fragmented Product Information Slowed Catalog Updates

With a wide range of luxury fabrics and women’s apparel, BAROQUE faced increasing difficulty managing its product data efficiently.

Information was scattered across different systems and files, causing mistakes and delays whenever catalog updates were needed.

Ensuring accurate, consistent product details across all sales channels became a constant challenge.

To solve this, BAROQUE adopted UnoPIM, an open-source Product Information Management (PIM) system.

By centralizing all product data within UnoPIM, the brand reduced errors, simplified workflows, and accelerated catalog updates.

This case study explores how UnoPIM enabled BAROQUE to optimize product management and improve overall operational efficiency.

How UnoPIM Helped BAROQUE Streamline Product Management with AI and Centralized Data

Using UnoPIM Open Source PIM, the brand centralized all product information from designs and sizes to fabrics and updates, ensuring it stayed accurate.

Across the online store and marketing channels, customers could easily access complete, up-to-date product details.

This uniformity built customer trust and created a smooth, dependable shopping experience.

By centralizing content management, the brand strengthened its presence and enhanced overall customer satisfaction.

Centralized Product Information

UnoPIM helped BAROQUE bring all its product information together in one place, including designs, sizes, fabrics, prices, and images.

By managing everything through a single, easy-to-use platform, the brand eliminated confusion and made internal processes much smoother.

This ensured all product details remained accurate, consistent, and up to date across every online channel.

Faster and Accurate Product Updates

With UnoPIM, BAROQUE could update its product catalog more efficiently, adding new items faster and with reliable information.

Unified data across its website and marketing channels reduced errors and kept listings current, allowing the brand to stay agile and responsive.

Enhanced Customer Experience

By maintaining a single, reliable source of product information, BAROQUE ensured shoppers consistently saw correct details and images across all platforms.

This clarity empowered customers to make informed decisions, boosting satisfaction and delivering a seamless, enjoyable shopping journey.

Results of Centralizing Product Data at BAROQUE with UnoPIM AI-Powered Solution

By using UnoPIM’s AI-powered platform, BAROQUE brought all its product information together in one place, making it easy to manage.

This ensured product details—from designs and sizes to fabrics and prices—were always accurate and up to date.

Automating updates with UnoPIM Extensions reduced mistakes and saved the team time, allowing them to focus on creating new collections.

With reliable, consistent data across all channels, customers enjoyed a smoother shopping experience and greater confidence in their purchases.

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