Industry
Healthcare
Use Case
B2C
UnoPim
Opensource
Country
United Kingdom
Haddenham Healthcare, based in the United Kingdom, specializes in the treatment of lymphoedema, chronic oedema, and wound care.
The company actively develops innovative solutions that help therapists deliver effective and high-quality patient care.
Haddenham focuses on clinical effectiveness, creating products that improve treatment outcomes and patient compliance.
Through innovation and dedication, Haddenham remains a trusted name in compression therapy and oedema management.
Haddenham aimed to improve product information to drive sales of healthcare products and enhance the patient experience.
By using a Product Information Management (PIM) system, they maintain accurate and consistent data.
UnoPim is an advanced AI Powered content generation Product Information Management (PIM) tool.
This case study explains how Haddenham used UnoPim to improve efficiency, maintain data accuracy, and provide better service to patients.
The UK healthcare sector is rapidly shifting toward online sales, making medical and compression garments more accessible to patients.
Statista predicts that the healthcare devices market in the United Kingdom will reach US$19.94 Billion in revenue in 2025.
Digital platforms simplify purchasing compression garments like tights, toe caps, socks and wraps for circulation support.
Lipoedema patients benefit from specialized sleeves, gloves, and night-time wear, while midline garments, vests, and post-surgical supports aid recovery.
Online availability ensures convenience, reducing hospital visits, with providers recommending it for easy selection and delivery.
Advanced assessment tools ensure the right fit, improving treatment, while skin care, bandages, and kinesiology tapes support comprehensive care.
As online healthcare expands, personalized solutions and convenience will continue shaping the industry.
This transformation benefits both patients and healthcare professionals by streamlining medical supply management.
The UK healthcare sector is embracing digital innovation to improve patient care and treatment accessibility.
Today, patients expect clear, detailed, and up-to-date information about healthcare products when shopping online.
Haddenham must carefully manage this information across multiple platforms by selecting the Most Effective PIM solution available.
Haddenham’s online platform struggled to manage its growing range of healthcare products.
Product details were spread across different systems, making it hard to keep information accurate and consistent.
This made it difficult to organize product data and provide a smooth shopping experience for patients.
To fix this, Haddenham looked for a better solution and chose UnoPim, an open-source PIM tool.
With AI-powered Content Generation, UnoPim helped streamline processes, improve efficiency, and keep product details accurate.
This case study explains how UnoPim helped Haddenham solve these challenges and improve its online healthcare services.
UnoPim, an advanced open-source PIM solution, enabled Haddenham to efficiently manage its expanding range of medical supplies online.
By centralizing product data, it ensured accuracy, consistency, and easier updates across platforms.
With AI-driven content generation, Haddenham improved efficiency while providing clear and reliable information.
Let’s explore how UnoPim transformed its approach to product management.
Using UnoPim, Haddenham delivered detailed product information, including size, materials, and care instructions, across all platforms.
Patients could access accurate details whether browsing the eCommerce site, social media, or other channels.
Consistent information built trust and ensured a seamless and reliable purchasing experience, helping patients make informed decisions.
By maintaining uniformity across sales channels, Haddenham enhanced credibility and improved overall patient satisfaction.
UnoPim helped Haddenham centralize essential product information, including descriptions, specifications, prices, and images.
By consolidating everything into a single, user-friendly platform, it eliminated scattered data across different systems and departments.
As a result, product details remain accurate and consistent across all sales channels.
UnoPim simplifies and speeds up product updates, allowing Haddenham to add new products quickly and update existing ones on time.
This ensures that all product details remain accurate and consistent across platforms.
Haddenham can now launch products faster with fewer errors, helping it stay adaptable in a competitive market.
Having a single reliable source for product information enabled Haddenham to provide clear and up-to-date details about its medical supplies.
This improved the shopping experience, helping patients make informed decisions and reducing returns due to incorrect information.
As a result, patients felt more confident in their purchases, leading to higher satisfaction.
Ultimately, this improvement contributed to increased sales and stronger trust in the brand.
As Haddenham expanded its product range, UnoPim’s flexibility made managing the growing catalog effortless.
The PIM solution made it easy to add products, create categories, and expand into new regions while ensuring accuracy.
This helped Haddenham grow while maintaining high-quality products and consistent service.
Haddenham’s adoption of UnoPim has streamlined operations, making product management more efficient and organized.
Accurate and consistent product data enhances patient satisfaction, ensuring they receive reliable information for better decision-making.
With the growing demand for quality healthcare products, Haddenham remains well-positioned to serve more patients using Top PIM solution
UnoPim provides the scalability needed to support future growth while maintaining high standards of service and reliability.
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