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  • What is the role of DAM in a PIM system?

    Digital Asset Management organizes all product media, such as images, videos, and documents, into one place. In a PIM system, this keeps assets accurate, easy to find, and consistently used, speeding workflows and maintaining brand consistency.

    • Organizes and stores media like images, videos, and documents in one place.
    • Links assets directly to relevant products for quick access.
    • Supports bulk uploads and easy media updates.
    • Maintains consistent, localized visuals across platforms.

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